Marketers on Demand
Marketing / PR / Events
MoD is seeking an experienced Growth Marketing Manager to lead our client’s marketing function. This is a hands-on senior role combining strategic leadership with direct execution where you’ll stay involved in the day-to-day work that matters.
The role is based out of London, ON (hybrid) and/or GTA (remote).
Key Responsibilities:
- Own their integrated growth marketing strategy, from lead generation and paid acquisition through to retention and re-engagement
- Lead a multidisciplinary marketing team while remaining hands-on with strategy, execution, and continuous optimization
- Build disciplined, data-driven approaches to SEO, paid search, paid social, email, and emerging AI-enabled marketing capabilities
- Lead digital advertising strategy and optimization across channels
- Lead SEO and lead-generation strategies
Key Requirements:
- Bachelor’s degree in Marketing, Business, Communications, or a related field
- 7-10 years of progressive marketing management/leadership experience
- Strong expertise in growth marketing, demand generation, and digital acquisition across organic search, paid search, paid social, and email channels
- Strong hands-on knowledge of SEO, search strategy, GEO optimization, conversion rate optimization, analytics, attribution, and A/B testing
- Demonstrated experience with website strategy, CMS platforms, landing pages, content strategy, and digital project leadership
- Proven ability to lead, coach, and develop a multidisciplinary marketing team while remaining willing and able to step into execution when required
Salary Range: $80,000-$100,000 plus bonus
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