Email Marketing Specialist

Marketers on Demand

Toronto – ON

MoD is currently on the hunt for an Email Marketing Specialist for a well known and reputable client of ours! You will act as a key member in the development of their integrated email marketing programs and campaigns by strategizing and executing.
 
Key Responsibilities:
 
– Determine target audiences and launching email and SMS campaigns 
– Report findings and results such as metrics, KPIs, success rates and data to senior management and stakeholders
– Advocate new ideas & strategies that will help to drive growth
– Act as the subject matter expert on email and CRM marketing
– Drive optimization and growth through A/B testing and other methods
 
Key Skills:
 
– Degree or diploma in business or marketing-related field
– 2+ years’ experience in a similar role marketing or automation role
– Experience with the personalization for email marketing strategies
– Experience with Salesforce Marketing Cloud, Marketo, MailChimp, Klaviyo or other marketing automation platforms
– Experience building and testing emails with tools such as MJML and Litmus; knowledge of coding HTML and CSS for emails
– Strong project management skills
 
Please note, this is a contract role with a great chance of long term extension or permanent status. In addition, this is a hybrid role that requires you to be on-site 3 days a week in the downtown Toronto area. 
 
Does this sound like you or someone you know in your professional network? Then reach out to our Director of Talent Acquisition for more information, mark.brosas@marketersondemand.com

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