Marketers on Demand
Calgary – AB
• Measure the delivery of expertise to best achieve the strategic objectives
• Work with each subject matter experts to develop their expertise to better deliver on objectives
• Create and activate forums on major initiatives to help drive delivery of objectives and maximize Brand impact
• Drive & ensure consistency across all Brand and product mediums; online, offline, experiential, etc.
• Build on the company culture; team morale, professional development and drive improvements in employee engagement scores
• Marketing Communications experience (management or hands-on) in these areas of expertise – Brand, Experiential, Sponsorship, Content, Agency/Creative Services, Promotions, Project Management, and Planning
• Experience running a brand or marketing department
• Demonstrated strength in strategic leadership and development internally and cross functionally
• Experience in marketing plan development and long-term planning
• Proven ability to work with multiple stakeholders in the development of strategic message development
• Experience working with research, insight mining and marketing mix modelling
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