Brand Manager

Marketers on Demand

Mississauga – ON

MoD is looking for a Brand Manager for a 9-month contract opportunity to work for a leading CPG client. Someone who will analyze all elements of the P&L, set brand direction, and make decisions in order to achieve marketplace outcomes. This role is focused on translating strategic consumer insights into meaningful marketing activation plans.

Key Duties:
  • Lead the Annual Operating Plan for brand and strategic planning processes
  • Oversee the development and execution of pricing, media plans, sales materials, packaging, merchandising, product assortment and distribution
  • Delivery of annual financial targets for assigned brands and portfolio
  • Drive revenue growth management activities
  • Develop, align and lead growth strategy initiatives and manage Brand equity (language, vision, strategy)
  • Work with multiple teams to ensure the go-to-market strategy is being followed and executed
  • Build organizational technical capabilities by providing day-to-day coaching and mentoring
Must Haves:
  • Over three years of experience in Brand Management
  • Proven experience in developing and executing marketing programs, brief writing, and managing P&L’s
  • Ability to deliver initiatives in market share, revenue and volume growth, and operational efficiencies
  • Strong communication and interpersonal skills to function effectively as a leader and in a team environment
Does this sound like you or someone you know in your professional network? Then reach out to our President of Chaos, Marcie.Pollack@marketersondemand.com for more information!

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